Drip can be used for any marketing strategy you are willing to deploy as it is integrated with lots of services and has a flexible API.
Drip comes with a set of pre-made automation workflows that you can use to make sure none of your customers is left without attention.
A text builder and a visual email builder enable you to create messages person needs at the moment. However, email is not the only way to reach out to your users that Drip offers. You can engage with your audience via Facebook ads, personalised landing pages, text messages and many other channels.
With the help of customers tags, craft custom fields and events Drip provides, you can better understand who your customers are and personalise their experience to the full extent. It is possible to give customers points according to the level of their engagement with your store.
Drip gives you the power of dynamic marketing that is specific for every customer.
Drip allows to create meaningful user segments that are updated automatically.
In addition, you are empowered with more than 10 types of reports to keep an eye on your conversion rates and the performance of your campaigns.