Pardot

The marketing automation platform of Pardot offers a suite of tools to increase ROI.

It lets you configure any custom parameter as a trigger for automatic customer engagement and uncovers leads that are worth focusing your attention on.

Segmentation and Automation tools save you the pain of tedious repetitive tasks and creating endless user lists.

Pardot enables to personalise not only emails, but also website content by showing targeted offers and landing pages.

Pardot empowers you to deploy email campaigns. Visual editor makes it possible to build beautiful emails tailored for your audience. Pardot's mechanisms enables to schedule email sending and deliver messages to target audiences. 

Pardot provides you with insights into the success of your campaigns and customer engagement with your emails. It sheds light in such basic metrics as clicks, opens and more.