Rich Google Search Results for v4

With this amazing add-on, a few critical changes to the snippet that appears on a Google Search Results page can mean the difference between a potential customer clicking through to your store – or a competitor’s – and can even boost your search rankings. Compare these two snippets:

Usual Google search results:

Impact of Rich Google Search Results add-on on the search result:

Key Features

Special schema tags brought by Microdata specification allow the snippets produced by Rich Google Search Results add-on to include the following enhancements over the standard snippet:

• Detailed Link Information. The path to your store page is displayed as a chain of breadcrumbs instead of a single URL, allowing for direct navigation to other site areas.
• Instant Pricing Information. Product price is shown directly on the search results page. If pricing varies depending on options, it will be displayed in a price range format (for example, $18.99 to $22.79).
• Prominent Customer Reviews. Customer star rating and total reviews are shown directly on the search results page for maximum impact, or denotes if reviews are not available.
• Immediate Availability. Indicates at-a-glance whether the desired product is in stock.